CITA welcomes media and tourism stalwart Jay Ehrhart

Jay Ehrhart has been announced as the new executive director of the Cayman Islands Tourism Association.

An experienced news reporter and public relations professional, Jay steps into the role which was formerly held by Tiffany Dixon-Ebanks.

Jay brings a wealth of government and private sector tourism experience. He was a reporter at Radio Cayman for almost 18 years culminating his time there as news director. He most recently worked in the public relations unit of the Department of Tourism finishing with more than 22 years of government service. Jay began working in the Cayman Islands in the hospitality industry in Little Cayman in 1995 and has more than 15 years of experience in the field.

Theresa Leacock-Broderick, president of the Cayman Islands Tourism Association, welcomed him to his new role.

“As the Board of Directors are all volunteer roles, the executive director is crucial to the successful execution of the organisation’s endeavors,” she said in a press release. “The board is confident that Jay will build on the work of his predecessors and will be instrumental in advancing current initiatives and the many opportunities to better serve you, our members, and the interests of the Cayman Islands tourism industry at large.”

Tourism publications Your Cayman and The Cayman Book, both published annually by Pink Duck Publishing, are the official publications of the Cayman Islands Tourism Association.  

“The team are looking forward to working with Jay on future issues of both Your Cayman and The Cayman Book,” Pink Duck Publishing’s editor-in-chief, Joanna Lewis, said. “We highly value our partnership with CITA, who help to ensure that both Your Cayman and The Cayman Book add value to Cayman’s tourism product.”

Pink Duck Publishing’s publisher, Kathryn Willman added: “Not only do our products benefit from the input of the CITA editorial board, but our many clients also profit from this mutually beneficial partnership. I would like to take this opportunity to personally congratulate Jay on his appointment. I look forward to working with him.”

The second issue of The Cayman Book, Cayman’s only luxury tourism publication, is poised to go to press shortly. Specifically tailored towards tourists to Cayman, especially those from gateway destinations in North America, The Cayman Book  offers a sophisticated resource for the discerning traveller. The Cayman Book is an in-room publication at Cayman’s luxury resorts, villas, and condos. It can also be found at select tourism service providers.

The second issue of Your Cayman is in the final editing stages and will go to press at the end of this year. A fun, colourful, and modern guide, Your Cayman is the go-to resource for residents and tourists.

To learn more about both of CITA’s official publications visit The Cayman Book and Your Cayman, or contact Kathryn on (345) 936-2205.

For online and print sales, contact Vince on (345) 936-2201.

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